The Story Behind Mou: From London With Love
It all started in London in 2002, when founder Shelley Tichborne wanted to create ethical, handmade footwear that blended comfort with rugged style. The result? Mou boots—a unique line of winter shoes that quickly became a favorite in the fashion world.
But Mou (pronounced moo, like the sound a cow makes) wasn’t just about trendy looks. The brand focused on natural materials, sustainability, and durability, aiming to create boots that felt as good as they looked.
What Sets Mou Boots Apart?
So, what makes these boots different from others in the market?
Well, imagine a combination of luxury craftsmanship, earthy aesthetics, and maximum comfort. Each pair is hand-crafted using premium materials like double-faced sheepskin, soft suede, and cozy wool. Plus, the iconic crochet stitching around the edges gives them a rustic, artisanal vibe that’s instantly recognizable.
Unlike mass-produced boots, Mou pieces have a kind of handmade soul.
Types of Mou Boots: A Style for Every Season
From ankle-length to knee-high and everything in between, Mou has developed a wide variety of silhouettes over the years. Here are some of the most popular styles:
Eskimo Boot
This is their signature style—the one you’ve probably seen in street-style photos or celebrity snapshots. The Eskimo boot is snug, with that beautiful wool-trimmed edge, and comes in different heights like mid-calf or tall.
Inner Wedge Boot
Want a little lift without sacrificing comfort? The inner wedge version gives you subtle height while keeping all the coziness.
Ankle Boot
Great for milder climates or for pairing with jeans and leggings, the ankle version is versatile, easy to slip on, and still super warm.
Sneaker Boot
Yes, you heard that right—sneaker meets sheepskin! These hybrids combine streetwear appeal with all the snuggly goodness you’d expect from a Mou boot.
Material Matters: Ethical, Sustainable, and Stylish
One of the brand’s biggest draws is its commitment to sustainability. Mou uses ethically sourced materials and avoids harmful production practices.
Many boots are made from shearling, which is a byproduct of the food industry. That means less waste, and more thoughtful production. The outsoles are usually made from durable rubber, and everything is sewn together rather than glued—making them last longer and feel sturdier.
So, you’re not just buying a boot—you’re making a more eco-conscious choice.
Comfort You Can Feel from the First Step
Have you ever worn a boot that looks great but feels like a medieval torture device? With Mou, that’s not the case. These boots are seriously comfortable.
The natural sheepskin lining adjusts to your body temperature, keeping your feet warm in winter and cool in early spring. It’s almost like wearing clouds on your feet (if clouds were warm and toasty, of course).
Celebrities Love Them—And Here’s Why
Mou has quietly built a cult following among the rich and famous. From Gwyneth Paltrow to Cameron Diaz, and even Eva Longoria, these boots are regularly spotted on stylish celebs running errands, traveling, or lounging on ski trips.
Why the love? It’s that balance of laid-back luxury—looking put together without trying too hard.
How to Style Mou Boots Like a Pro
You don’t need to be a celebrity to rock Mou boots. Here are a few easy ways to incorporate them into your winter look:
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With leggings and an oversized sweater: Casual, comfy, and effortlessly chic.
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Under a maxi coat: Adds texture and depth to your silhouette.
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With jeans and a leather jacket: For that cool-but-cozy city vibe.
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Paired with skirts or dresses: Add tights, and you’ve got a cute cold-weather combo.
They’re versatile enough to be dressed up or down—and they add that cozy flair to just about anything.
Caring for Your Mou Boots: Keep Them Looking Fresh
Since these boots are made from natural materials, you’ll want to treat them with a little TLC. Here are some simple care tips:
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Protect with a suede spray before wearing them out in the rain or snow.
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Spot clean with a damp cloth—don’t soak them.
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Stuff with paper when not in use to help them keep their shape.
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Avoid placing them near heat sources—natural drying is best.
Think of it like caring for a fine leather bag—gentle upkeep goes a long way.
Are Mou Boots Worth the Investment?
Let’s be honest: these boots aren’t cheap. A single pair can cost anywhere from $250 to $500 or more. But here’s the thing—you’re getting quality over quantity.
They’re built to last, incredibly warm, and have a timeless look that won’t go out of style next winter. If you’re someone who dreads cold feet or wants a statement piece that’s actually functional, they’re worth considering.
It’s like buying a warm hug for your feet—over and over again.
Comparing Mou to Other Cozy Brands
Wondering how Mou compares to the likes of UGG or EMU?
While all three brands focus on comfort, Mou tends to lean more toward boho luxury. The crochet trim, the handcrafted feel, and the variety of silhouettes set it apart.
UGGs might be more mainstream, but Mou is where you go when you want something just a little different—something with more personality.
Where to Buy Mou Boots: Online and In-Store
You can shop Mou boots on their official website, at luxury department stores, or through select online retailers like Farfetch, Net-A-Porter, and Mytheresa. Just be wary of counterfeit versions, especially on resale platforms.
Always look for the Mou branding on the heel and check the stitching for that signature handmade look.
Conclusion: The Ultimate Cozy-Chic Companion
If you’ve ever struggled to find winter footwear that doesn’t sacrifice style for warmth, Mou boots might just be your dream come true. They’re more than just shoes—they’re a winter companion, a style statement, and a soft place to land after a long, cold day.
They wrap your feet in warmth, your outfits in style, and your soul in a little extra joy every time you slip them on. So go ahead—give your feet a reason to be happy this winter.
FAQs
1. Are Mou boots waterproof?
Not entirely. While they’re warm and cozy, they’re made from natural materials like suede and sheepskin, so it’s best to treat them with a protective spray and avoid heavy rain.
2. Do Mou boots run true to size?
Most wearers find them true to size, but if you’re between sizes or want to wear thick socks, sizing up slightly can be a smart move.
3. How long do Mou boots last?
With proper care, a pair of Mou boots can last several winters. Their high-quality materials and craftsmanship make them durable and dependable.
4. Are Mou boots suitable for snow?
They’re warm and great for cold weather, but they’re not built for slushy or extremely wet snow. Use with caution and make sure they’re protected.
5. Are Mou boots vegan-friendly?
Most styles are made with real sheepskin or suede, so they’re not vegan. However, you can check for newer, alternative material options if you’re looking for cruelty-free footwear.
